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| Job Title: |
Assistant Brand Manager |
| No Of Positions: |
2 |
| Job Location: |
Lahore, Pakistan |
| Gender Restriction: |
No Restriction |
| Age Limit: |
24-31 |
| Job Type: |
Permanent |
| Starting Salary: |
80000 |
| Minimum Education: |
Masters |
| Minimum Experience: |
2 Years |
| Job Description: |
Position: Assistant Brand Manager
FUNCTION: Marketing
LOCATION: Lahore
REPORTS TO: Brand Manager Flavors &
JOB PURPOSE
1. To support the Brand Manager in the achievement of the Annual Operating Plan (AOP) via completion/launch of all initiatives as planned and achieving specified
volume targets.
2. Coordinating and assisting the BM for execution of specific activities in the
marketing calendar (as per objectives mentioned in the annual PDR).
POSITION IN ORGANISATION
Reports to: Brand Manager
Supervisor: 1 Subordinates: 0
PRINCIPAL ACCOUNTABILITIES
Assist BM in managing the portfolio related activities.
Ensure SOX Compliance
To monitor and reconcile the divisons budgets
Liaise with Advertising and Media agencies for the development, execution and evaluation of advertising campaigns and brand activities
Select third parties (as and when required by following the formulized audit process) and closely work with them for implementation of activities (e.g. BTL)
- Should quickly be able to gain system knowledge of Finance, Franchise, Operations & Bottling Partners.
- Interact with:
Bottler GMs & Sales Managers for Selling of Marketing Activities
Franchise Managers for co-coordinating AOP activates & evaluation
Finance Managers for budgeting, forecasting & control requirement.
Meticulous execution of activities.
Volume, share, NOPBT & Brand KPIs
KEY PERFORMANCE INDICATORS (KPIs)
Volume, share
Budget Management
Volume share targets for promotion
EXPERIENCE / COMPETENCIES REQUIRED
FMCG Background
Preferably LSE/LUMS/IBA/foreign university
graduate.
2-3 years brand marketing experience in FMCG
industry
Strong and Strategic analysis capability for driving the future strategy
Analytical & Innovative thinking leading to flawless execution
Creativity.
Strong presentation & communication skills (both
compiling and presenting)
Team player
Able to meet tight deadlines & willing to put in long working hours.
ENVIRONMENT
Internal
All departments executives and
management.
External
Creative/Media/Research/ Bottlers and
other clients. |
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